Bookmark Collection
Marketing Teaching Aids
- Date Added to MERLOT:
- July 28, 2006
- Created by:
- John Cherry
- License:
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Collection Content
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The 1997 Census of Manufacturers (Reference Material) -
Media Budget Calculations (Drill and Practice)media budget calculations
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Marketing Research Articles (Collection)Marketing Research Articles
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Conjoint Analysis Samples (Reference Material)Conjoint Analysis
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Questionnaire Design and Surveys Sampling (Open (Access) Textbook)Questionnaire Design and Survey Sampling
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Break Even Calculator (Reference Material)Break Even Calculator
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Public Service Advertising - Case Studies (Case Study)Public Service Advertising
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Evaluating Ad Campaigns (Syllabus)Evaluating Ad Campaigns
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BricksOrClicks Channel Conflict Simulation (Reference Material)BricksOrClicks Channel Conflict Simulation ,
