Bookmark Collection

Marketing Education

Material to teach basic marketing principles.

Date Added to MERLOT:: July 14, 2009
Created by:: Julie Oelschlager
License:

Collection Content

Core Concepts of Marketing (Open (Access) Journal-Article)
eMarketing: The Essential Guide to Online Marketing (Open (Access) Journal-Article)
The Marketing Plan Explorer (Syllabus)
QuickMBA/Marketing (Quiz/Test)
Marketing Strategy Unit for Introductory Marketing (Quiz/Test)

For beginning class.