Bookmark Collection
Branding
Branding
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Collection Content
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Articles on Branding (Collection)
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Best Global Brand (Quiz/Test)
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Brand Positioning (Syllabus) -
Introduction to Brands (Syllabus) -
Pricing Issues (Syllabus) -
Break Even Analysis Tool (Reference Material)
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All About Branding (Quiz/Test)
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Product Life Cycle (Presentation) -
15.356 How to Develop "Breakthrough" Products and Services (Learning Object Repository)
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Developing New Products and Services (Open (Access) Journal-Article)
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Organizing for Innovative Product Development (Learning Object Repository)
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BRANDS: A Marketing Game (Reference Material)
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Creating Services and Products (Open (Access) Journal-Article)
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Developing New Products and Services (Open (Access) Journal-Article) -
How To Build A Strong Brand (Open (Access) Textbook)
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Introduction to Marketing 101 Building Strong Brands Part 1A (Open (Access) Textbook)